MOON STUDIO · MEDIA AUTOPSY
No.08
Dissecting CURA.
Reach, audience, authority — know the magazine before you trust it for your visa.
72.8K
Monthly pageviews · Jul 2025
25.6K
Monthly unique visitors
15K
Worldwide circulation
40K+
Instagram · 38K Newsletter subscribers
Awards & Franchises
Nadya Tolokonnikova coverSung Tieu featureCao Fei artist profileAnne Imhof editorial
Distribution Profile
双年刊
FW + SS one issue each
2009年
Founded in Rome, independent
Art Basel
+ Frieze art fair launch
30%意 · 50%欧 · 20%其他
Distribution split by region
Why It Clears the Standard
- —Top contemporary-art institutional endorsement — art clients include MoMA PS1, Fondazione Prada, Palais de Tokyo and Kunsthalle Basel, meeting the standard for pre-eminent art-institution backing.
- —Authority across fashion and art — fashion clients include Céline and Prada; a media platform with credibility in both fields, reinforcing cross-disciplinary authorship.
- —Art Basel + Frieze on-site distribution — print circulated at Art Basel and Frieze, extending reach to top-tier global collectors and curators.
- —Ultra-high-net-worth audience · independent editorial — distributed through Soho House Rome and Edition Hotel Rome; 98% of readers visit museums, 50% are art collectors.
- —Curatorial publishing · academic content — independent since 2009, non-sponsored; a curatorial-editorial platform with rigorous academic standards.
Moon StudioMedia Autopsy
CURA. — curatorial publishing with institutional weight.
Founded in Rome in 2009, CURA. is an independent bi-annual magazine and curatorial platform bridging contemporary art and fashion. Print and digital distribution reaches a high-net-worth creative audience — 98% museum-goers, 50% collectors — through Art Basel, Frieze, Soho House Rome and Edition Hotel Rome, with editorial independence preserved across every issue.
Brand Influence
- ·72.8K monthly pageviews and 25.6K unique visitors (Jul 2025).
- ·Cover archive featuring Nadya Tolokonnikova, Sung Tieu, Camille Henrot, Hito Steyerl, Cao Fei, Anne Imhof.
- ·40K+ Instagram followers and 38K newsletter subscribers.
Core Audience
- ·98% of readers visit museums; 50% are art collectors.
- ·Distribution through Soho House Rome and Edition Hotel Rome.
- ·Collectors, curators and contemporary-art professionals worldwide.
Platform Extensions
- ·Art Basel + Frieze art-fair on-site distribution.
- ·Bi-annual print — FW + SS one issue each, since 2009.
Italy — Rome, founded 2009, independent
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